Users will soon have a updated setting that allows them to cut down on the quantity of artificial intelligence-produced media appearing in their streams. This move comes as the service disclosed that it currently hosts more than 1 bn AI-generated clips.
Trial and Implementation
This change is undergoing trials over the following weeks before a widespread rollout. This development coincides with a increase in AI-generated material, fueled by new AI video creators.
AI Content on Other Platforms
Studies have shown that almost one in 10 of the quickest rising channels on a popular video site only show content made by AI. A considerable share of this material is deemed “AI slop”, a phrase for inferior, bulk-generated content that is frequently absurd or surreal.
Our research shows that many people enjoy content created using AI tools, including AI artwork to educational videos, and we want to offer the community the ability to adjust the amount of that, according to their own likes,” stated a company executive.
AI on the Platform
The service disclosed that there are currently 1.3bn videos on its network identified as AI-generated. In total, in excess of 100 million videos are submitted to the app each day, making AI content a relatively small portion of its total content library.
User Control Features
Members will be capable of reduce or increase the level of artificial media they view by opening the topic control setting in the app and picking “AI-generated content”. Further subjects that can already be controlled under the setting encompass politics, clothing, beauty, and movement.
Content Labeling and Policies
TikTok’s guidelines mandate content makers to identify “realistic” AI-made content, and it forbids dangerous AI impersonations of public figures or crisis events. Any believable AI video that is unmarked can be taken down under its community policies.
Furthermore, the platform will henceforth apply an AI-generated label to content created with its own AI tools, or identified by an collaborative effort for identifying artificial media. This measure is aimed to deter users from seeking to bypass the labeling process.
Responsible AI Funding
TikTok is additionally establishing a $2 million educational fund for professionals and organizations to create learning resources about using AI responsibly. This initiative will benefit educational bodies dedicated to training programming and robotics.
Moderation Strategy
TikTok has supported its safety measures, during controversy over plans to cut jobs for a large number of safety staff in the United Kingdom. The company is set to eliminate hundreds of positions in its trust and safety team in the UK capital, with trade unions and digital protection specialists raising concerns that humans are being replaced by automated systems.
A senior executive explained that human moderation would remain essential, but AI can safeguard staff by removing the most harmful content prior to it gets reviewed by humans. The company announced a notable drop in disturbing and violent content reviewed by human moderators over the previous year due to the use of its AI tools.
“We think that it’s essential to combine humans and technology to keep the platform safe,” she said. “We’ll have humans as integral to the approach, but we also think it’s extremely critical to limit contact with harmful content as swiftly, which is where a extensive automated help is really helping us process content quickly.”
